COLOUR
12
FUTURES
TM
INTERNATIONAL
COLOUR TRENDS 2012
Welcome
AkzoNobel is the world’s largest paint and
coatings manufacturer. Our mission is to
‘Add colour to people’s lives’.
We understand the power of colour and the positive effect it has
on our mood. Colour is all around us and influences all aspects
of our lives. Uplifting, soothing, inspiring, challenging or intriguing, colour can change the way we view our surroundings. Being
the largest colour manufacturer worldwide,it is AkzoNobel’s responsibility to know all there is to know about how colour works.
We pride ourselves on our knowledge of colour formulas and
design principles. Knowledge collected, researched and interpreted on an ongoing basis by AkzoNobel’s Aesthetic Center,
enables ColourFutures to showcase colour forecasts and collections that inspire our customers.
TM
Once a year, the global Aesthetic Center invites an international
group of creative experts from the fields of design, architecture
and
fashion to determine the key colour trends for the next year.
Our experts come from different parts of the world and draw
on a variety of cultural sources and influences, from fine art to
technology and from nature to pop culture. Their views, insights
and findings on trends are translated into colour palettes and
images, and captured in this annual edition of ColourFutures.
Consider it your instant update to all things inspirational.
TM
01
‘Looking at the world from different
perspectives opens up a world of possibilities’
Possibilities
The influence for 2012
Every year, ColourFutures presents one dominant trend, or underlying value, which
all five of the trends and colour palettes stem from.
TM
This year’s driving influence follows on from the mood set over the last few years.
2010 was about ‘Reclaiming’ what we knew to be true and solid, relying on our
individual strength and our capability to regroup, in the hope of moving forward.
Then in 2011 ‘Appreciation’ w
as our main inspiration. This reflected a new found
appreciation for simplicity and purity, finding joy in the everyday things we had
taken for granted for so long.
For 2012 the dominant concept is one of ‘Possibilities’. This builds on ‘Appreciation’
but also offers the exhilarating and inspirational idea that new options are waiting
to be uncovered inside all those things we have recently reclaimed and have come
to appreciate. The concept of Possibilities moves us into a pro-active position.
It spurs us on to mine our newly-appreciated familiar world for opportunities
and encourages us to combine materials and colours in new, unsuspecting and
satisfying ways. It challenges us to explore the whole world – both the physical one
outside and the imaginary world inside us – and discover that these worlds still
have so much to offer.
Colour transitions
In 2011, the colour mood was clean, fresh, joyful and charming, with playful, zingy
pastels riding the crest of the wave.
2012
is full of take-charge optimism. As you will discover, this translates into full
bodied hues with lots of character and meaning, but also into tender, hushed
pastels, chic neutrals and edgy brights, which complement each other in stimulating, new ways. The complete palette for 2012 can be found on the following
two pages, and visually represents the world’s new understanding of our need for
diversity – of concepts, of viewpoints, of approaches.
03
2012 Palette
Introduction
02 Possibilities
04 2012 Palette
08 Colour of the year 2012
Contents
Trends
Colours
Resources
14
22
30
38
46
56
58
60
62
64
66
68
70
72 Resources
Delicate Mix
One Small Seed
Living Scrapbook
Different Worlds
Rediscovered Heroes
Reds
Oranges
Yellows
Greens
Blues
Violets
Warm Neutrals
Cool Neutrals
07
Colour of
the year 2012
B8.38.44
10YR 21/436
08
Floral Glowing Daring New horizon Key statement
The Colour of the year is a blushing, lively, juicy red. This radiant shade is the most
impo
rtant colour for 2012 as it is at once whimsical and serious, dynamic and soft,
perfect for a tiny accent or for a feature wall. A colour that can be many things to
many people reminds us not to look for simple solutions, but to open our minds
to new ideas that are waiting to be discovered.
Red is a powerful mood-modifier
Red is held in high regard around the world for its many symbolic purposes.
In China, it is associated with good fortune; in India it signals marital bliss and
insightfulness. In many western societies it is the colour of passion, power and
festivity. Children prefer it to other colours, grown-ups feel attracted to those who
dare to wear red in public. Red is the perfect tool to convey value and meaning, and
since we cannot ignore it, it is also used to alert us to danger.
Within a palette of hues, this colour offers many possibilities: contrasting one colour,
bringing out a certain depth or cool quality in the next, allowing a third to recede. Like
the jester in a d
eck of cards, it can change the game in an instant and brighten your
outlook in unpredictable ways.
Colour of the year transitions.The paler tints of colour seen over the last two years
have grown into something more confident and robust to warm our hearts for 2012.
2004
2005
2006
2007
2008
2009
2010
2011
2012
B8.38.44
10YR 21/436
11
The five key trends for 2012
12
www.floriandevisser.nl Project: Continuo
Refined
Subtle
Elegant
Smooth
Luxurious
Understated
15
‘A new type of luxury that aspires
to striking the perfect balance’
18
In times of turbulence, we are attracted to design that offers silence
and visual stillness. Design that celebrates the mind while soothing
the soul, delivered with a light hand and a level of refinement we now
appreciate as the new luxury.
The art of designing today’s objects is the outcome of slow but steady
development. Playing with our sensibilities and challenging traditional concepts, designers have developed highly
evolved ways to
communicate with society.
Delicate Mix whispers of elegance and intellect, and is all about the
juxtaposition of materials and artistic composition. Knowing that an
object was a long time in the making and that a lot of fine tuning and
research went into it will makes us appreciate a porcelain lampshade
with the sensibility of an eggshell, or an impeccably woven cashmere
throw, as much as an antiques aficionado would admire a gilded mirror.
It’s about a new type of luxury that doesn’t aspire to express wealth
through glitz and excess.
The colours in this palette exude subtlety. Here, any simplicity is not
austere, but a deliberate choice in materials and objects in order to
achieve the perfect balance; and smoothness is a key element. The
materials contemporary designers prefer: concrete, metal, wood,
stoneware, wool and new plastics, may be pure, but they are not raw.
Surfaces are honed carefully and professionally, making good use of
industrial processes, to revea
l the intrinsic beauty of the material.
The colour palette reflects all of this: cool, elegant neutrals, luxurious
warm camels, blushing coral and nude pinks, paired with nuances of
forged iron, steel, polished concrete and anodised aluminium, wood,
copper and oiled leathers.
20
D8.13.73
80YR 57/179
FN.01.81
30YY 72/018
C6.06.67
37YR 49/086
D0.41.50
50YR 26/461
F3.03.44
30YY 20/029
N0.03.77
50GG 63/042
EN.02.81
90YR 73/029
CN.00.70
50YR 53/011
H0.07.86
90YY 83/107
D8.12.62
80YR 40/148
F4.04.73
30YY 56/060
F1.11.77
20YY 63/149
LN.00.88
30GG 83/006
Lloyd Hotel Amsterdam www.lloydhotel.com
ONE
SMALL
SEED
Precious
healthy
fragile
local
new life
23
24
‘The world needs dreamers and do-ers,
but most of all, dreamers who do’
26
ONE
SMALL
SEED
ONE
SMALL
SEED
One lesson learned: we can’t save the world on our own, but we can
create small wonders as individuals, like sowing a seed in a pot and
watering it every day to create new life. Right there, in our
own homes.
This theme is about our personal bond with nature. It’s about the
seemingly mundane, but on second inspection the delightful fact that a
whole plant can grow from one tiny seed.
In India, Ayurvedic practitioners prescribe plants to their patients with
medicinal properties, which they take home and care for. By growing
their own medicine the patient heals their body and by making the
plant thrive, nourishes their soul too.
In a similar vein, growing your own vegetables has become popular
with a whole new crowd. In Detroit, neighbourhood groups have
cleaned up empty lots and turned them into collective gardens where
organic produce is grown. As a side-effect, the dreariest parts of town
have become a better living environment.
One Small Seed represents so much that is valuable to humans.
Inviting nature into your home and surrounding yourself with
its offerings allows you to enjoy the beauty of tender leaves and
the surprise of a sudden bloom. Plants are no longer simply
dec
orative, but represent the delicate balance and importance
of nature.
The colour palette for this theme is inspired by the principle of photosynthesis. Water, sun, earth and clay are important, as is the feeling
of early morning, or early spring, and the tenderness of saplings
and sprouts. Watery greens, rain clouds and pale, fresh pastels and
neutrals set the mood, with dark soil and bright blossom colours as
counterweights. Together they form an indoor garden of delight.
28
UN.00.86
50BB 83/006
UN.02.83
70BB 73/030
C8.04.45
50YR 22/052
G5.46.50
70YY 27/418
H2.20.76
90YY 62/264
XN.02.78
76RB 67/048
D1.15.16
50YR 06/081
E7.18.58
10YY 35/196
A3.20.13
78RR 06/137
S3.08.80
06BB 71/091
E0.03.83
98YR 78/041
K6.08.82
70GY 73/124
L1.53.34
90GY 13/375
G5.17.19
70YY 06/088
K5.29.61
70GY 38/330
C0.52.30
09YR 11/475
A9.38.46
83RR 23/486
Living
Scrapb o ok
..........
The story of me
Snap shot
Sharing
Collecting
Narrating life
31
‘Telling the story of me, my
home
becomes my scrapbook’
34
Our perception of privacy is challenged by Facebook, Myspace and
Twitter, but so is the status quo, the way we think and our boundaries of
creativity; which opens up some exciting possibilities.
Documenting the self has become a multifaceted thing of beauty.
Not so long ago you would keep a diary, or create a self portrait. Other
things, like collecting objects or writing songs, were designated to
other categories, like ‘hobby’or ‘self-expression’. Everything was clear,
and in its clarity, limited.
These days, recording our lives is about sharing experiences and
self-expression and inviting people into your personal zone; but its
implications go much further. Facebook, Myspace,Twitter and a myriad
of blogs allow people to create a personal environment or impression
of themselves and share it with the world. This culture of showcasing
‘who I am’ has crossed over into the physical world and influenced how
we present ourselves through our homes.
Being in charge of our self-created environment kick-starts our
creativity. If you are terrible at drawing, but decide to illustrate your
blog nevertheless, no art director can stop you from publishing your
technically imperfect but highly amusing sketches. The same goes
for showcasing your collection of Dinky Toys from the sixties and giving
in to the need to build miniature garages for them. Love them or hate
them it’s an expression of you.
This colour palette reflects the aesthetics of blogs and social media,
and the quirkiness that is the product of highly personal tastes
and predilections. It’s also the ‘perfect’palette: balanced, warm and
charming, but not particularly nostalgic. There are hints of craft paper
and cardboard and a lot of happy, yet mature pastels. The colours
beloved by Ray and Charles Eames: modern, but ever so slightly
degraded and non-mainstream.
36
C2.36.56
25YR 34/473
B8.38.44
10YR 21/436
G5.06.82
70YY 73/083
G8.46.57
60YY 34/461
E0.26.45
82YR
23/239
UN.00.53
00NN 31/000
SN.00.86
50BG 83/009
B7.11.71
10YR 53/175
G2.30.81
60YY 71/409
Q1.12.74
24BG 61/142
F3.08.58
30YY 36/094
U5.16.18
70BB 07/103
F0.04.73
20YY 57/060
E8.52.58
10YY 35/543
R5.21.52
70BG 28/169
S7.14.68
10BB 49/137
The Blue Cone © Foto Treehotel www.treehotel.se
Different
Worlds
Illusion
Digital
Altered perceptions
Surreal
Escapism
39
‘The concept of moving from one world
to another liberates the mind’
42
State-of-the-art technology allows us to ‘be’ in different worlds or
realities at the same time, with very little effort. One minute we are
skyping with an aunt in Brazil, the next we are playing World of Warcraft
with friends in Finland and then we put on our 3D-shades to meet up
with Alice. Oh, you know where!
Could it be that our modern-day concept of virtual reality came about
when Lewis Carroll’s Alice first dropped down a rabbit hole, in 1865?
Science fiction and fantasy have been exploring the concept of reality fo
r
years, as have artists. Humans seem to have an inner need to stimulate
the mind with illusionary images. A good example is the colourful
Monsters Inc. Of course, the idea behind it isn’t new. It is in fact very
familiar to C.S. Lewis’s Narnia books. In the first Narnia story, a
little girl playing hide-and-seek hides in an old wardrobe in the attic.
As she moves through a jungle of coats the clothes turn into trees and
the wooden boards underfoot into snow. Suddenly, she steps out into
another land: Narnia.
The virtual and the surreal have become an intregral part of our lives
and recent films reflect this. In Inception, Leonardo DiCaprio leads a
group of trained dream specialists through layers of other people’s
dreams. In the 3D animation miracle Avatar, scientists immerse
themselves in a magical, jaw-drop-beautiful world of blue people and
light-emitting trees. Recent Hollywood history even saw the 3D-return
of our beloved Alice, who finds herself in Wonderland once more –
just
a brighter, even more surreal version.
From a visual and graphical point of view, some ingredients turn up
time and again. Trompe l’oeil, an age-old technique to fool the eye, is
something that never fails to delight us.
The colour palette chosen for this theme reflects extremes: it swings
from the dreamy and surreal to the solid and super real. Lush, velvety
bright blues, greens and reds are played off against ethereal and
translucent pastels.
44
G4.50.75
66YY 61/648
R4.58.28
72BG 12/296
H7.15.84
10GY 79/231
P9.28.59
17BG 37/265
T3.33.46
30BB 23/291
R8.25.70
79BG 53/259
V2.35.28
88BB 11/331
V8.26.29
10RB 11/250
Y7.12.75
10RR 60/197
W8.08.76
42RB 63/137
W4.12.19
30RB 08/094
A4.44.30
64RR 12/436
D6.66.53
68YR 28/701
A9.38.46
83RR 23/486
A7.32.19
80RR 07/260
B7.53.35
05YR 15/555
Z0.04.84
19RR 78/088
REDISCOVERED
HEROES
REVITALISED LEGACY ROBUST INDUSTRIAL APPRECIATED
47
‘Let’s utilise all the smaller seemingly
worthless resources at our disposalâ€
™
50
Coming to an economic standstill can have its advantages: it allows
us to take a look around at what is already there and discover new
possibilities in the most unlikely places – like abandoned old buildings
that are less than beautiful.
We are surrounded by things we don’t notice. Things so ordinary, we
become oblivious to their existence. As a rule, things like these serve
very simple and unromantic purposes. And yet, on closer inspection,
they reveal their own beauty and value.
Take a look around in a hardware store, garage, office or factory. Spaces
filled with useful, reliable materials, tools and equipment, stacked in
the most logical way, from wood and plaster to paperclips and folders.
Most of those spaces are literally built from ordinary things as well,
like concrete, glass, metal beams, wood and nails, all doing their
unassuming, trusted jobs. And yet The Vitra Design Museum in Germany
devoted a whole exhibition to them in 2010.
Casaitalia Suitcase www.rotajorf
ida.com
The problem with simple, useful objects and even buildings is that
they are easily discarded once their use runs out. All cities around the
world have areas with old factories, offices and other edifices that once
provided workplaces for thousands of breadwinners. These days, many
stand abandoned, our appreciation for them evaporated since the day
the company relocated and the caretaker switched the light off for the
very last time.
52
This colour palette is inspired by the down-to-earth qualities of our
industrial heritage, and the masculine aesthetics that have always
accompanied them: denim blue, industrial neutrals, rusty metal tones,
sewing machine green, the signal-bright hues of wire, metal doors and
pipe work and last but not least, engine and concrete greys.
RN.01.61
50BG 38/011
F3.08.75
30YY 60/104
T9.26.21
50BB 08/171
R6.10.41
70BG 19/071
F4.63.56
30YY 33/613
F3.04.56
30YY 33/047
E8.29.46
10YY 23/261
F7.71.77
40YY 64/903
B1.16.21
90RR 08/129
NN.00.76
30
GG 61/010
H9.51.41
19GY 19/377
E0.41.34
80YR 13/325
P1.24.61
90GG 38/242
NN.00.87
30GG 83/013
L4.25.23
97GY 07/135
P9.52.32
21BG 14/302
LN.02.71
10GG 53/030
Colours
This section of ColourFuturesâ„¢ presents all colours chosen for 2012 as
colour families: Reds, Oranges, Yellows, Greens, Blues and Violets,
followed by Warm Neutrals and Cool Neutrals. At the bottom of each
page the transition over the years within each colour family is shown.
54
KEY COLOUR 2012
B7.11.71
10YR 53/175
Z0.04.84
19RR 78/088
B8.38.44
10YR 21/436
Y7.12.75
10RR 60/197
A9.38.46
83RR 23/486
B7.53.35
05YR 15/555
A7.32.19
80RR 07/260
C0.52.30
09YR 11/475
B1.16.21
90RR 08/129
A4.44.30
64RR 12/436
Reds
Berry-ripe Romantic Edible
The hues of macaroon and ripe fruit dominate this palette, with a rich plum to set the mood and
a cranberry red to add a hint of surprise. Pair a mellow burgundy with a warm neutral, or go
modern and try a happy blush of pink with shocking lemonade yellow.
Key colour. A
deep warm blush of pinkish, tropical red with a subtle hint of peach and a misty
aspect. This red is quite the chameleon: reassuring or edgy, soft or bright, depending on what it
is paired with.
Red’s transition. The intense fiery quality of 2011’s red is toned down by a misty, dusky veil, making
the new red slightly more enigmatic and versatile.
2008
56
2009
2010
2011
2012
D8.13.73
80YR 57/179
C6.06.67
37YR 49/086
KEY COLOUR 2012
C2.36.56
25YR 34/473
D8.12.62
80YR 40/148
D0.41.50
50YR 26/461
E7.18.58
10YY 35/196
E0.26.45
82YR 23/239
E0.41.34
80YR 13/325
D6.66.53
68YR 28/701
Oranges
Earthy Industrial Hypnotic
Not unlike the Reds on the previous page, this mix of Oranges brings hot and cool together, the
way liquid copper in a foundry cools down. Hues range from robust and almost neutral, through
rusty tones that add weight and a masculine touch, to the super-real quality of true intense
orange.
Key colour. The ideal burnt orange, this shade is a happy, reassuri
ng, classic colour with a tan
undertone and a light element that reminds us of copper.
Orange’s transition. Orange has steadily been cooling off over the years. Moving away from the
ochre-based, reassuring pumpkin tones via citrus and coral, it now matures into a rustier hue.
2008
58
2009
2010
2011
2012
KEY COLOUR 2012
H0.07.86
90YY 83/107
F4.63.56
30YY 33/613
E8.29.46
10YY 23/261
F1.11.77
20YY 63/149
G2.30.81
60YY 71/409
G5.06.82
70YY 73/083
E8.52.58
10YY 35/543
F7.71.77
40YY 64/903
H2.20.76
90YY 62/264
Yellows
Spicy Tan Edgy
A diverse palette of ochre, mustard and creamy, elegant tones which stand alongside bright
and playful un-ripened lemon and synthetic yellow. These tones will spark some interesting
combinations when partnered with equally surprising hues.
Key colour. With a hint of curry, mustard and gold ore, this snappy hue is an exotic trip into
uncharted territory. Like the other key colours, it has depth and strength, which makes it perfect
for unexpec
ted combinations with neutrals and oranges.
Yellow’s transition. Stepping away from its traditional role to represent easy simplicity, yellow
moves out from the sunny, buttery and lemonade-like center and nudges towards tans and warm
neutrals.
2008
60
2009
2010
2011
2012
K6.08.82
70GY 73/124
N0.03.77
50GG 63/042
H7.15.84
10GY 79/231
K5.29.61
70GY 38/330
P1.24.61
90GG 38/242
G4.50.75
66YY 61/648
KEY COLOUR 2012
H9.51.41
19GY 19/377
L1.53.34
90GY 13/375
G8.46.57
60YY 34/461
L4.25.23
97GY 07/135
G5.46.50
70YY 27/418
Greens
Botanical Watery Natural
A distinct freshness speaks from these Greens; a mixture of calming forest tones, tender spring
greens, powdery Asian pastels and warming olives. On the whole, these are natural greens, but
for a couple, this is nature from a pixilated 3D world, where flora has a manmade feel.
Key colour. Grassy, leafy and saturated, this green has a distinctive yellow, almost chartreuse
undertone, like a gemstone in an antique ring.
Gree
n’s transition. Green was very toned down and neutral a few years ago, its ‘camouflage’period.
It then paled and suddenly transitioned into a bright absinthe green tinged with blue, which gave
us the bold, vital colour we needed to put a smile on our faces last year. In 2012 the buzzword is
natural.
2008
62
2009
2010
2011
2012
R8.25.70
79BG 53/259
Q1.12.74
24BG 61/142
S3.08.80
06BB 71/091
P9.28.59
17BG 37/265
S7.14.68
10BB 49/137
P9.52.32
21BG 14/302
T3.33.46
30BB 23/291
V2.35.28
88BB 11/331
T9.26.21
50BB 08/171
U5.16.18
70BB 07/103
KEY COLOUR 2012
R4.58.28
72BG 12/296
R5.21.52
70BG 28/169
Blues
Enigmatic Classic Personal
Many types of blue make up this palette: mysterious ocean-deep tones, unfathomable inky
night skies and chalky pale blues which evoke images of airmail envelopes, Cape Cod-cottages,
Wedgwood porcelain and duck eggs. These are inspiring blues, ready to set a contemplative
mood.
Key colour. An awe-inspiring teal, strong, deep and remarkable,
this blue goes brilliantly with
rusty browns and pale designer greys, but also adores industrial yellow.
Blue’s transition. Apart from a brief adventure into pale and airy, blue on the whole is on a
prolonged greenish streak. Last year’s brighter teal dives down into an even more mysterious
underwater depth.
2008
64
2009
2010
2011
2012
KEY COLOUR 2012
W4.12.19
30RB 08/094
UN.02.83
70BB 73/030
XN.02.78
76RB 67/048
V8.26.29
10RB 11/250
A3.20.13
78RR 06/137
W8.08.76
42RB 63/137
Violets
Dusky Shadowlike Mysterious
Like colours that occur in the quiet, shady corners of nature, these violets and purples evoke tones
of forest fruit, stormy skies and the strange dimension between worlds than connect night and
day, reality and fantasy.
Key colour. A wonderful colour to set a mood, this deep blackberry shows hints of charcoal and
will take on different personalities, depending on the brightness of the space in which it is used.
A great tone to use if you want to add visual
interest.
Violet’s transition. Violet is growing darker and bluer by the year and has not been in burgundy
territory for a while. This year’s deep, enigmatic violet is very much like last year’s, but with a hint
of slate.
2008
66
2009
2010
2011
2012
FN.01.81
30YY 72/018
LN.00.88
30GG 83/006
UN.00.86
50BB 83/006
F4.04.73
30YY 56/060
EN.02.81
90YR 73/029
F3.08.58
30YY 36/094
E0.03.83
98YR 78/041
KEY COLOUR 2012
F0.04.73
20YY 57/060
C8.04.45
50YR 22/052
D1.15.16
50YR 06/081
F3.08.75
30YY 60/104
Warm Neutrals
Nude Couture Chic
From trench coat beige to silky chamois to cappuccino and the darkest of chocolate, these Warm
Neutrals exude luxury and refinement with a classic, feminine touch.
Key colour. Mix grey and beige and the result is extremely delicate, a hue with connotations of wet
sand, pearls and satin. A subtle hint of salmon warms it and makes it a perfect match for powder
pinks and antique teals.
Warm Neutral’s transition. Key warm neutrals tend to da
rken and lighten along with the mood of
the moment. Last year’s oyster shell taupe now settles into a lighter, warmer hue.
2008
68
2009
2010
2011
2012
NN.00.87
30GG 83/013
SN.00.86
50BG 83/009
KEY COLOUR 2012
NN.00.76
30GG 61/010
RN.01.61
50BG 38/011
LN.02.71
10GG 53/030
CN.00.70
50YR 53/011
F3.04.56
30YY 33/047
UN.00.53
00NN 31/000
F3.03.44
30YY 20/029
G5.17.19
70YY 06/088
R6.10.41
70BG 19/071
Cool Neutrals
Modest Natural Solid
These Cool Neutrals aren’t so much cool as they are modest. Many hues are reminiscent of clay,
pebbles and metals like pewter and old silver, while others are indicative of paper, bone and
seagull’s feathers. A palette like a beachcomber’s cabinet of precious finds.
Key colour. This humble, silvery grey combines warmth and a hint of green to form the perfect base
for bright or deep companions, as well as other neutrals from the cool palette.
Cool Neutral’stransition. Last year’s modern, palest industrial grey had a lilac tinge.
This hue looks
almost green in comparison, and downy soft, like the undercoat of a rabbit.
2008
70
2009
2010
2011
2012
CF12- RH-8
CF12- RH-7
CF12- DW-7
CF12- RH-6
CF12- DW-6
CF12- DW-5
CF12- RH-5
CF12- RH-4
CF12- DW-4
CF12- LS-4
CF12- OSS-4
CF12- RH-3
CF12- DW-3
CF12- RH-2
CF12- DW-2
CF12- LS-3
CF12- OSS-3
CF12- DM-3
CF12- LS-1
CF12- RH-1
CF12- DW-1
CF12- LS-2
CF12- OSS-1
CF12- DM-1
CF12- OSS-2
CF12- DM-2
p30-37
CF12- RH-9
CF12- DW-8
CF12- LS-5
CF12- OSS-5
CF12- DM-4
p22-29
CF12- DW-9
CF12- LS-6
CF12- OSS-6
CF12- DM-5
CF12- COY-1
p14-21
CF12- LS-7
CF12- OSS-7
CF12- DM-6
CF12- COY-2
p8-11
CF12- LS-8
CF12- OSS-8
CF12- OSS-9
CF12- DM-7
CF12- COY-3
Colour of the year
CF12- LS-9
CF12- DM-8
CF12- COY-4
Front cover
CF12- DM-9
CF12- COY-5
CF12-COVER
Resources
Here you will find an index of the pictures that have been used in this publication.
For the online version of the book, please go to www.colourfutures.com
Trends
ONE
SMA
LL
SEED
p38-45
p46-53
CF12- CN-3
CF12- WN-3
CF12- V-3
CF12- B-3
CF12- G-3
CF12- B-2
CF12- CN-2
CF12- WN-2
CF12- V-2
CF12- G-2
CF12- Y-2
CF12- CN-1
CF12- WN-1
CF12- V-1
CF12- B-1
CF12- G-1
CF12- Y-1
CF12- O-1
CF12- O-2
CF12- O-3
CF12- Y-3
CF12- R-1
CF12- R-2
CF12- R-3
Colours
Reds
Oranges
Yellows
Greens
Blues
Violets
Warm Neutrals
Cool Neutrals
p56-57
p58-59
p60-61
p62-63
p64-65
p66-67
p68-69
p70-71
CF12- INTRO-5
CF12- INTRO-4
CF12- INTRO-3
CF12- TITLE-1
Introduction
CF12- BACK COVER-1
CF12- TITLE-2
CF12- INTRO-2 CF12- INTRO-1
Generic
Title pages
Back page
www.colourfutures.com
Cliente: CORAL
Data : 20.05.2009
Aprovação
Aprovação
Job: 000-0-X
ARQUIVO: AF•Onda 40x24 Pantone
SOFTWARE: Illustrator CS2
ESCALA: 1:1
FONTES:
Criação:
Atend.:
Aprovação Arte Final:
Aprovação Produção:
Aprovação Cliente:
Cores Especiais / Pantones:
287
000
000
000
000
000
000
Rua Diogo Moreira, 132 . conj. 1406
Pinheiros . 05423-010 . São Pau
lo . SP
Tel. (11) 3032-5100 . www.100porcento.net
REVISAR A ARTE FINAL (TEXTOS, DIMENSÕES, DESENHO TÉCNICO, CORES E CÓDIGO DE BARRAS) ANTES DE LIBERAR PARA SEUS FORNECEDORES.
1. Este arquivo é destinado apenas a impressão em escala industrial. Qualquer necessidade de utilização do mesmo, ou partes dele
fins, deve ser comunicado a agência.
2. As provas de arte-final devem ser conferidas e assinadas pelo cliente antes do envio ao fornecedor.
3. Deve ser enviado para a análise da agência provas de pré-impressão pelo fornecedor, antes do inÃcio da impressão em escala industrial.
ColourFuturesâ„¢ the distinctive three-leaf
colour spectrum symbol, Alba, Astral,
Betonel, Bruguer, C.I.L, Coral, Dulux, Dulux
Trade, Dulux Valentine, Flexa, Glidden, the
ICI Roundel, Inca, Levis, Marshall, Nordsjö,
Procolor, Sadolin, Sikkens, Sico,
Vivechrom, the AkzoNobel logo and
Tomorrow’s Answers Today, are
trademarks of the AkzoNobel Group of
Companies © and Database Right 2008.
para ou
tros
AkzoNobel Decorative Paints
International Marketing Department
Wexham Road, Slough,
Berkshire, SL2 5DS, United Kingdom
Tel +44 (0)1753 550 000
This ColourFutures reference manual is and remains the property of Imperial Chemical Industries Limited and is loaned on condition that it is used solely to specify
products manufactured/or supplied by Imperial Chemical Industries Limited (and other companies in the AkzoNobel Group) and on condition that it shall be returned to
Imperial Chemical Industries Limited on demand.
â„¢
The contents of this reference manual are for information only. No representation or warranty is given, nor liability accepted, regarding the information given.
We have reproduced paint colours as faithfully as printing will allow. However, the shape, size and lighting of a surface can influence the appearance of the final colour.
Design – Freeway Agency London +44(0)20 8744 1075
Cover image – maaike koorman STUDIO M